Received by Alex
Won a costume contest dressed as a lighthouse.
A new social game
Tell someone
a secret.
See where it goes.
Ask questions, make a call, then pass it on — or keep it.
Start the journey16+ in Great Britain · Coming soon
A small example
One secret.
A different story for everyone.
M
Maya shared
“I once won a costume contest dressed as a lighthouse.”● True
It reaches you
Would you believe it?
It’s just a demo. Your answer stays right here.
Choose an answer to send the secret onward.
Once you’ve decided Choose what travels on →Then you decide
Pass it on.
Exactly — or not quite.
Told to Sam
Won a fancy-dress competition dressed as a lighthouse.
And it travels
A secret makes
its own way.
Follow the example journey. One person changed the words. Another chose to keep it.
MMayaStarted it
AAlexPassed it on
SSamChanged it
NNoorKept it
JJulesReceived it
Illustrative journey — a real secret can branch in unexpected ways.
Eventually, the reveal
Where it began.
Where it landed.
The original
“I once won a costume contest dressed as a lighthouse.”
● TRUE
Your guess is waiting above.
Example journey
5people
reached
reached
- 3
- generations
- 1
- wording change
- 1
- kept it